Intelligent Debt Management (IDM), a leading financial services company based in Cape Town, is seeking a Senior Copywriter to join their dynamic Marketing Team. This role is an exciting opportunity for a creative and conceptual copywriter with a knack for producing high-quality marketing content that spans multiple channels.
Senior Copywriter Overview:
- Location: Cape Town, Western Cape
- Position Type: Permanent
- Application Deadline: 13 December 2024
About Intelligent Debt Management (IDM)
Intelligent Debt Management (IDM) is South Africa’s leading debt management company, dedicated to helping individuals take control of their financial future. With a strong presence in Cape Town, IDM specializes in offering tailored financial solutions that empower clients to manage and overcome debt effectively.
Founded on principles of integrity, professionalism, and innovation, IDM has become a trusted name in the financial services sector. The company’s comprehensive services include debt consolidation, credit management, financial education, and customized debt counseling, all designed to provide clients with a clear path toward financial freedom.
About the Role
As a Senior Copywriter at IDM, you will take a pivotal role in creating compelling and impactful content across various platforms. From ATL and BTL campaigns to digital marketing and direct messaging, your work will shape the brand’s voice while adhering to strict industry and brand guidelines. You will collaborate with a forward-thinking team to conceptualize campaigns that resonate with IDM’s diverse audience.
Key Responsibilities:
- Content Creation: Develop and produce creative, brand-aligned content for platforms such as Google Ads, social media, WhatsApp, and landing pages.
- Campaign Development: Collaborate with designers to conceptualize visually engaging campaigns, integrating your content into cohesive marketing strategies.
- Copywriting Excellence: Craft compelling and precise messaging across formats like scripts, banner ads, web copy, and more.
- Project Management: Work closely with the Head of Content to meet deadlines, ensuring all deliverables meet high standards of accuracy and creativity.
What IDM is Looking For
Key Attributes:
- A team player with a positive attitude.
- Agile, flexible, and able to thrive under pressure.
- Highly organized, with excellent time management skills.
- Meticulous attention to detail, even while multitasking.
Core Competencies:
- Strong conceptual thinker with an acute visual imagination.
- Exceptional writing and proofreading abilities.
- Adept at translating briefs into impactful campaigns.
- Proficiency in tools such as MS Office 365, Google Docs, Asana, and Microsoft Teams.
Qualifications and Experience
- A bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- At least five years of professional copywriting experience, with a proven track record in the financial services sector.
- Expertise in SEO (an advantage).
- Digital marketing proficiency across platforms such as Google Ads and social media.
- Strong portfolio showcasing versatility and conceptual thinking across channels.
Why Join IDM?
As a trusted leader in financial services, IDM offers a collaborative and innovative working environment. This role provides an excellent opportunity to contribute to meaningful campaigns that make an impact, especially within the financial sector.
How to Apply
Interested candidates can apply online before 13 December 2024. Join IDM and take your copywriting career to the next level in an environment that values creativity, teamwork, and a commitment to excellence.
Note: This Senior Copywriter position requires alignment with IDM’s core values, ensuring all work reflects the company’s commitment to integrity and professionalism.
If you’re a skilled copywriter with a passion for crafting impactful content and a background in financial services, this is your opportunity to make a mark with IDM. Join a team where your creativity and expertise will help drive campaigns that truly resonate. Don’t miss the chance to be part of a forward-thinking, innovative company that values collaboration and excellence.
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Apply today and take your copywriting career to new heights with Intelligent Debt Management!