Varsity College, one of South Africa’s leading private higher education institutions, has announced a fantastic new opportunity for a PR and Events Co-ordinator at their Cape Town Campus. As a brand under The Independent Institute of Education (The IIE), Varsity College holds a strong reputation for excellence, proudly registered with the Department of Higher Education and Training (DHET) and accredited by the Council on Higher Education (CHE).
This permanent position offers a dynamic environment where passion, creativity, and organisation are at the heart of every working day. Here’s a detailed look at PR and Events Co-ordinator role.
PR and Events Co-ordinator Position Overview
The PR and Events Co-ordinator will report directly to the Head: Student Experience. The successful candidate will be responsible for driving media relations, maintaining brand identity, coordinating campus events, managing service providers, and ensuring that students have a vibrant and engaging campus life.
With a strong focus on public relations and event management, this role will also support other departments across the campus and play a crucial role in maintaining Varsity College’s strong brand presence.
Key Duties and Responsibilities
Media Relations
- Building and nurturing strong relationships with local and regional media outlets.
- Writing and distributing monthly press releases and caption stories.
- Networking with media at campus events and handling PR during any crisis situations.
- Working closely with the National Office during times of high media attention.
Brand Identity
- Understanding and enforcing Varsity College’s brand identity across all campus materials.
- Ensuring that every poster, flyer, and communication promotes a positive brand image.
Management of PR-Related Service Providers
- Selecting and managing service providers such as photographers, printers, and sound technicians.
- Briefing photographers and coordinating event coverage.
- Supplying quality photographs to national offices and media channels.
General Administration
- Creating annual and monthly event calendars.
- Compiling post-event reports and monthly PR reports.
- Managing the campus PR budget effectively.
Events Management
- Planning and executing a range of social events, both on and off campus.
- Reporting on events accurately and within deadlines.
- Advertising internal events and securing sponsorships and prizes for events.
Team Support
- Assisting the Student Experience team and Academic Operations Centres with events.
- Providing PR support to other departments when needed.
Social Committee Management
- Recruiting and managing a vibrant student social committee to enhance the campus experience.
Required Competencies
- Excellent planning and organizational skills.
- Strong computer literacy.
- A customer service mindset with high energy and motivation.
- Outstanding interpersonal and communication skills.
- Confidence, an outgoing personality, and the ability to meet deadlines.
- Superior presentation abilities.
- Fluent English (both spoken and written).
Qualifications and Experience
Minimum Qualifications:
- A BA Degree in Corporate Communications, Public Relations, Marketing, or a similar field.
Experience:
- At least 3 years in PR, Events Management, Social Media Management, or Media Writing.
- Experience in managing teams or delegating tasks is a definite advantage.
Special Requirements
- A valid driver’s license and access to a personal vehicle are essential for this role.
Working Hours and Salary
- Monday to Friday from 08:00 to 17:00.
- The position offers a competitive salary that reflects experience.
- Additional benefits include:
- Access to lifelong learning via LinkedIn Learning.
- Staff and family discounts on educational programmes.
- Incentive bonuses based on performance.
- Provident fund contributions with added death and funeral cover.
- Birthday vouchers.
- A generous annual leave allowance.
How to Apply
Interested candidates should act quickly as the closing date for applications is 04 May 2025. Please note that only applicants meeting the job requirements will be contacted for interviews due to the high volume of submissions.
Varsity College promotes equal opportunity and may give preference to underrepresented groups, in line with the South African Employment Equity Act.
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Varsity College offers more than just a job – it’s a career where education meets innovation. With continuous learning opportunities, a supportive work environment, and strong institutional values, this is the perfect place for motivated, creative professionals looking to make a difference in the education sector.
