Raizcorp, a renowned business incubation firm located in Sandton, Gauteng, is on the lookout for a talented Junior Social Media Strategist to join its marketing team. With a steadfast commitment to supporting entrepreneurs and fostering their growth, Raizcorp is known for offering resources, guidance, and networking opportunities that help businesses thrive.
This permanent position offers an exciting opportunity to blend creativity and strategy in a dynamic work environment while earning an annual salary between R180,000 and R240,000.
About Raizcorp
Raizcorp is a pioneer in the entrepreneurial ecosystem, providing incubation services that empower businesses to scale successfully. The company’s mission is centered around creating an environment where entrepreneurs can access tools, expertise, and mentorship to reach new heights. As part of its growth strategy, Raizcorp aims to enhance its digital presence, connecting with a broader audience of entrepreneurs, stakeholders, and partners.
The Role of a Junior Social Media Strategist
The Junior Social Media Strategist will play a pivotal role in shaping Raizcorp’s online presence. Reporting to the marketing team, this role is designed for an individual who thrives on creativity, strategy, and community engagement. The successful candidate will work across various social media platforms to execute campaigns, grow engagement, and strengthen the Raizcorp brand.
Key Responsibilities
- Strategy Development
- Develop and implement a comprehensive social media strategy aligned with the company’s marketing objectives.
- Tailor campaigns to target specific audiences, driving lead generation, engagement, and brand awareness.
- Content Development and Account Management
- Craft compelling, on-brand content for platforms such as LinkedIn, Instagram, Facebook, and YouTube.
- Work with the design team to produce engaging visuals, videos, and other multimedia assets.
- Maintain an updated content calendar to ensure timely and consistent posting.
- Platform Management
- Manage Raizcorp’s social media profiles, ensuring growth and engagement across all platforms.
- Stay updated on platform trends, new tools, and best practices to keep strategies innovative.
- Community Engagement
- Respond to comments, messages, and mentions professionally and promptly.
- Build a community of followers through organic strategies, increasing engagement rates.
- Campaign Execution
- Plan and execute promotional campaigns for events, partnerships, and key initiatives.
- Collaborate on the promotion and coverage of Raizcorp-hosted events.
- Analytics and Reporting
- Track social media performance metrics, generating reports on KPIs to evaluate campaign success.
- Use insights to refine and optimize future strategies.
- Brand Advocacy
- Monitor sentiment and trends to ensure Raizcorp’s online presence reflects its brand values positively.
- Address any potential issues that may impact the company’s reputation.
- Collaboration
- Work closely with the marketing team and other departments to align social media messaging with organizational goals.
- Showcase Raizcorp’s impact through entrepreneur stories and testimonials.
Required Skills and Qualifications
The ideal candidate for this role will bring a mix of creativity, technical expertise, and a passion for empowering entrepreneurs. The key qualifications and attributes include:
- Experience and Skills
- A minimum of 2–3 years in social media strategy, preferably in a corporate or digital marketing environment.
- Proficiency in tools like Zoho Social Media, Hootsuite, Buffer, Google Analytics, and platform-specific insights.
- Strong written and verbal communication skills, with the ability to craft engaging content and adopt a compelling social media voice.
- Analytical skills to evaluate campaign performance and adapt strategies for improvement.
- Project management capabilities to handle multiple campaigns simultaneously.
- Educational Background
- A bachelor’s degree in Marketing, Communications, Digital Media, or a related field is preferred.
- Personal Attributes
- Innovative and forward-thinking, with a proactive approach to tasks.
- A collaborative spirit that thrives in team settings.
- Passion for entrepreneurship and a commitment to Raizcorp’s mission.
Application Details
The position, based in Sandton, Gauteng, is open for applications until 8 February 2025. If you are enthusiastic about social media and share Raizcorp’s passion for entrepreneurship, this role could be the perfect fit for you.
Working at Raizcorp offers more than a job—it provides an opportunity to make a tangible difference in the entrepreneurial ecosystem. As part of the marketing team, the Junior Social Media Strategist will have a chance to contribute to Raizcorp’s mission of empowering entrepreneurs while growing professionally in a fast-paced, innovative environment.
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If you’re ready to shape Raizcorp’s social media narrative while growing your career, don’t miss this chance—apply before 8 February 2025, and take the first step toward an inspiring professional journey with Raizcorp.