Are you a creative powerhouse with a passion for design and a knack for bringing vibrant ideas to life? Toys R Us and Babies R Us South Africa are on the hunt for a talented Graphic Designer to join our dynamic team at the Head Office in Durban, KwaZulu-Natal. As part of our marketing department, you will play a pivotal role in shaping the visual identity of two of the most beloved retail brands in the world.

Graphic Designer Job Overview

  • Position: Graphic Designer
  • Location: Durban, KwaZulu-Natal
  • Employment Type: Permanent
  • Posted On: 01 July 2024
  • Closing Date: 31 July 2024
  • Department: Marketing
  • Minimum Experience: Mid-Senior
  • Primary Industry: Retail
  • Functional Area: Marketing

About Toys R Us and Babies R Us

Welcome to the world of Toys R Us and Babies R Us, where imagination has no bounds! As internationally recognized brands, Toys R Us and Babies R Us have become household names known for being the “World’s Greatest Toy Stores.”

Their mission is to offer an incredible range of products and experiences that delight customers of all ages, from children to grandparents. They strive to provide great value while ensuring an amazing shopping experience. If you are dynamic, energetic, and passionate, you might be the perfect fit for our team.

Key Responsibilities

The selected candidate for the Graphic Designer position will be responsible for creating and executing various print and digital media formats. Your tasks will include:

  • Catalogues: Designing visually appealing catalogues that showcase our product range.
  • Flyers: Creating eye-catching flyers for promotions and special offers.
  • In-store Communication: Designing posters, price points, decals, and wobblers to enhance in-store experience.
  • Store Signage: Developing relocation and under-construction posters, as well as general policy information.
  • Ad hoc Material: Producing internal use materials such as certificates, logo designs, and collateral (notebooks, bags, lanyards, etc.).
  • Website and Social Media Banners: Designing banners for our website and social media platforms, including deep linking for catalogues and flyers.
  • Social Media Content: Creating engaging content for Facebook, Instagram, YouTube, and TikTok, including marketing materials for new store openings and competitions.
  • Mailers and Pop-ups: Building weekly mailers and pop-up advertisements.
  • Template Creation: Developing and updating internal artwork files.
  • Store Revamps and New Openings: Collaborating with the operations team and suppliers for the rollout of store revamps and new store openings.
  • Signage Elements: Designing text frames, overstock cupboards, valences, shelf strips, posters, store fronts, and exits.
  • Brand Consistency: Ensuring consistent and innovative execution of brand corporate identity (CI).
  • Efficiency: Handling all briefed tasks in a timely manner while maintaining brand CI and consistency.
  • Deadline Management: Managing expectations, setting deadlines, and prioritizing tasks effectively.
  • Internal Collaboration: Working closely with category managers to meet branding needs.
  • External Collaboration: Liaising with agencies and suppliers to direct and implement design from start to finish of campaigns.
  • Store Signage: Streamlining in-store experience by ensuring consistent, innovative, and on-brand signage.
  • Career Growth: Pursuing a copywriting course to boost creativity and career potential.

Key Skills and Competencies

  • Adobe Creative Cloud: Proficient in Illustrator, Photoshop, and InDesign.
  • DTP Operations: Experience in Desktop Publishing (DTP) operations.
  • Repro Requirements: Knowledge of supplying print-ready and digital-ready artwork.
  • Writing and Editing: Strong skills in writing, editing, and verbal communication.
  • Coordination and Collaboration: Ability to work effectively with marketing and sales teams.
  • Creative Vision: Ability to communicate the brand message while staying aligned with trends.
  • Graphics and Typography: An interest in graphics and typography is ideal.
  • Attention to Detail: Accurate worker with fine attention to detail.
  • Proactive Attitude: Willing to apply skills to various company requirements.
  • Brief Adherence: Comfortable following briefs without deviation.
  • Team Player: Able to work independently and as part of a team.
  • Organized and Deadline-Driven: Highly organized and committed to meeting deadlines.

How to Apply

If you are excited about this Graphic Designer opportunity and meet the qualifications, we encourage you to apply.

If you are ready to take on an exciting challenge and bring your graphic design expertise to a company that values creativity and innovation, we invite you to apply for the Graphic Designer position at Toys R Us and Babies R Us South Africa. This is your chance to be part of a team that delights children and families across the nation.

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